eCommerce or electronic commerce is when a transaction occurs using the internet. An example is when a customer (the buyer) purchases one or more products or services online from a virtual storefront (the seller). eCommerce applications or e-commerce apps are design patterns of functionality needed to list items for purchase, facilitate a transaction by accepting payment methods, and initiate fulfillment of those purchases.
Mobile e-commerce applications and shopping apps also function as marketing tools when they allow for paid strategic placement of items for sale or use push notifications to market products. Mobile app development for e-commerce is also sometimes called m-commerce or mCommerce.
Transactions that occur in the eCommerce industry can usually be classified as business-to-consumer (B2C), consumer-to-consumer, or business-to-business (B2B). eCommerce apps are optimized around the buyer and seller relationship. These categories are a way to break down the different types of eCommerce app experiences in the eCommerce industry and the various applications of e-commerce.
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